When I first started shooting events, I had a lot of wonderful shots ruined because the event-goers would notice me and immediately wrap their arm around the nearest person to them and turn directly to the camera. I tried a few different ways of staying low key. At first, I changed to a more telephoto lens, but that just caused more problems. It became harder to know where to stand to not have people walking into the frame and obscuring my subjects. I needed a way to become invisible while being an arm’s length away from the subjects.
Having a lot of magician friends, I brought this problem up to them. Pop Haydn, always a font of knowledge, said, “just tell them not to acknowledge you.” I pondered this for a while. I understood what he meant. In magic, there’s a concept called an “insta-stooge.” What that means is as you greet your volunteer from the crowd, you simply tell them to do something secretly. This technique is rarely used, but I knew a magician who did a funny gag using this principle and he said it never failed him. His take was that giving someone information secretly meant they were “in the know” and now a legitimate part of the act, so they played the part assigned to them. I’d seen him do this gag a hundred times so I instantly realized the power this technique held. So, I had my good friend Steve the Ventriloquist make me up a red button with the phrase “I am not here” in big white letters. When I arrive at an event people at first will still try to engage the camera,but after a while everyone sees the pin and they realize what not to do. After walking around a bit, people just ignore me. By the end of the event I’m literally invisible as people just mentally edit me out of the scene.
![im not here](https://baquephoto.mohawk.tokyo/wp-content/uploads/2024/03/im-not-here-292x300.webp)
I’ve often started to talk to someone only for them to point to the button and exclaim, “You’re not here.” Then I have to remove the pin to become a participant in the conversation. It may seem silly, but it’s a powerful technique. Now you can use this once I’m too old to take pictures, but until then, it’s mine.